Meet Author Jenny Phu

Jenny graduated from UC Berkeley with a B.A. in environmental economics. She started her marketing career writing content for an early stage startup in Silicon Valley before working in marketing operations and affiliate marketing for tech companies in San Francisco. She now works at Four15 Digital helping clients with their SEM campaigns. Jenny was raised in southern California and resides in the East Bay. During her free time she enjoys traveling, cooking, wine tasting, cultural festivals and films.

Posts by Jenny

What Are Google Analytics Custom Reports?

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12/19/2018

How to Create Custom Reports in Google Analytics

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12/19/2018

What are Promotion Extensions

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09/26/2018

What is Google Shopping?

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09/21/2018

What is a Video Discovery Ad?

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09/21/2018

What is a Shopping Showcase Ad?

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09/21/2018

What is a Responsive Ad?

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09/21/2018

What is an In-Stream Ad?

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09/21/2018

What is a Gmail Ad?

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09/21/2018

Tips for using Google Ads Editor

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09/21/2018

Setting Up Dynamic Search Ads

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09/21/2018

Integrating SEO and SEM

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09/21/2018

More Posts

How to Set Up Display Campaigns

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12/04/2019

Google & Facebook’s Machine Learning Competition for Ad Budgets Featuring Mike

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12/02/2019

Google & Facebook’s Machine Learning Competition for Ad Budgets Featuring Mike

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11/29/2019

Age Targeting in Microsoft Advertising (Bing Ads) Explained

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11/27/2019

Optimizing Your Digital Marketing Strategy with Four15 Digital & Qualia

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11/21/2019

Tracking Template vs Final URL Suffix

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11/19/2019

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