3 Best Practices for Incredibly Successful Facebook Video Ads
In a very content-heavy digital world, marketers must fight for the attention of consumers. That is why I’m here to give you the top 3 tips for creating the most attractive video for your Facebook ads.
- Hit the feels
There is power when your ad conveys emotions. This allows connections to be built with brands and consumers which can lead to an increase in social shares and sales. Emotions are so powerful; they not only convert but capture by inspiring customer loyalty. When creating your video ad, strategize what emotions you want your audience to feel and create content around that.
- Play it cool
When you meet someone for the first time, it is hard not to overshare. You want to tell them about who you are, your last amazing overseas trip, and your favorite mouthwatering meal. But when you do that, people tend to lose interest. So, play it cool. Keep your video ads simple and ideas brief (between 15 to 30 seconds). Be mysterious and interesting enough to make consumers curious to know more about you.
- Make an entrance
Due to the never-ending number of ads and our shrinking attention span, your video ads need to catch and hold attention, FAST. Whether it is by making your audience laugh or sharing informative knowledge, combine a phenomenal script with engaging visuals to create an insanely successful Facebook video ad
If you put in the effort and time, your videos can be a great gateway to raising brand awareness for you or your clients. So, get started and create your incredibly successful Facebook video ad.