Four15 Digital employs experienced marketers who understand the heart, spirit, soul, and strategy of the digital marketing process. We boast a team of top-tier professionals, handpicked by our founders, to provide your business the experience and insight it deserves to grow and scale.
Optimization Manager
Jonathan graduated from UC Davis with a B.A. degree in International Relations and an M.B.A. from National Cheng Kung University in Taiwan. He originally intended to get into the IT business, but he discovered digital marketing and loved the analytical and creative sides that are involved in customer and lead acquisition. In 2018, he took the first leap of faith into the digital marketing space and has not looked back since that decision. Over time, he gravitated towards search marketing and PPC and worked for various digital agencies. In his quest to become a PPC expert and digital marketing specialist, he joined Four15 Digital.
When he’s not analyzing data, making graphs, and surfing through ad consoles, Jonathan enjoys taking scenic walks, sampling new cuisines, learning new skills, and cooking new recipes. He believes persistence and courage are key to success in life.
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Optimization Manager
Eric graduated from the University of Southern California with a B.S. in Business Administration with an emphasis in Marketing and Management. His professional career began within college athletics, working for the USC Trojans football team. He oversaw all facets of the recruiting department and was named to 247sports.com’s 2017 “College Football 30 under 30” and ESPN.com’s 2018 “College Football 40 under 40” lists.
His career path included 18 months living abroad in Norway where he worked in digital marketing for a global apparel brand, sparking his interest in search engine marketing. His pursuit of deeper knowledge in this space led him to join the team at Four15 Digital.
Eric tries to spend as much of his free time outside with his wife as possible; golfing, biking, beach volleyball, or anything else that allows him to enjoy his beautiful home in Los Angeles, California.
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Co-Founder
Borja has managed and grown numerous affiliate, email, display, retargeting, and social programs over his 21-year career. Borja was the Director of Performance Marketing for Exponential Interactive where he oversaw the performance display marketing division for the company’s premium brand, Tribal Fusion. There, he chartered ongoing relationships with Tribal Fusion’s premier direct-response clients like Netflix, IAC/interActiveCorp, Google, and Verizon. Previously, he spent eight years with Commission Junction as a member of the high-growth sales organization, catering to the world’s largest buyers, agencies, and advertisers.
Borja is originally from the East Coast, where he graduated with a B.A. in International Relations from Boston University.
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WordPress Developer
Jithin possess over 9 years of experience in the IT industry, dealing with the Web Application Development, Implementation and Webmastering. He has had more than 4 years of freelancing experience in this industry and has an Engineering degree with a focus on Electronics and Communication Engineering.
When he is not working, Jithin enjoys traveling, spending time with his family and friends, reading books and reverse engineering things.
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Account Manager
Keenan graduated from San Diego State University with a B.A. in Marketing where he also played Division 1 soccer. Keenan brings his attention to detail and work-ethic from the soccer field into each and every account.
Prior to Four15 Digital Keenan worked for an affiliate marketing company where he generated $250,000 of revenue in one month through Google and Facebook ads. Keenan is certified in Google Search, Shopping, Video, Display, and Mobile, and was recently certified as a Facebook blueprint buyer. He’s used his SEM knowledge to optimize businesses of all sizes – whether it’s B2B, B2C, or a non-profit – Keenan has the skillset.
In his free time, Keenan enjoys playing with his dog Karver, going on hikes, and hanging out with friends.
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Co-Founder
Mike has a diverse background in the internet business, most of his time having been spent in online advertising. He has appeared in major SEM publications including Search Engine Land, Search Engine Journal, Certified Knowledge, and more. Mike is a change agent and is constantly helping companies grow and innovate beyond normal standards.
Mike has extensive experience managing SEM teams, affiliate groups, and product managers. He has worked with a range of high-net-worth clients and global influencers including Facebook, Rocket Lawyer, MidwayUSA, FitBit, Dropcam (now Nest Cam), and dozens more. He has managed over $250 million in online ad spend.
Before moving to the Silicon Valley in 2008, Mike was a high school math teacher after graduating with a B.A. degree in Mathematics in 3 years.
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Content Manager
Monica’s love for writing began in high school when her mom forced her to sign up for a journalism class to improve her college admissions applications. Now she has over 10 years of professional experience enthusiastically producing content for a variety of industries and companies.
Monica graduated with a B.A. in Politics from UC Santa Cruz, which she used to enter the fast-paced arena of California politics, serving candidates and incumbents alike by drafting campaign marketing material and action plans to pitch to potential investors. Soon after, she took her experience writing for candidates to transition into the less volatile world of corporate marketing. She began at a medical marketing firm, then moved into the finance industry, before ultimately branching off on her own to freelance for a variety of industries and businesses.
When she’s not at work, Monica enjoys reading, going on adventures with her girlfriend, and bringing their two dogs along for the ride any time they are able.
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Director of Client Services
Throughout his career, Stephen has helped companies of all sizes grow their digital advertising channels. He has built and managed display, social, retargeting, and paid search programs for numerous clients, from startups to Fortune 1000 brands.
Stephen graduated with a B.A. in International Business and Marketing with a co-major in Japanese Studies from the Rochester Institute of Technology. He started his marketing career at a small Paid Search startup before working in-house with companies throughout the Bay Area. Before joining Four15 Digital Stephen was the head of Global SEM & Remarketing operations at one of the top five life sciences companies in the world.
Stephen is an avid fan of UX and Conversion Optimization. He enjoys traveling with his family, green tech, the great outdoors, and golf.
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Optimization Manager
Tam graduated from California State University, Long Beach with B.A. degree in Studio Art with intent to become a graphic designer. Not long after graduation, he found himself in the digital marketing space in a dual role between design and marketing at a packaging company. As he continued to develop his professional career, so too did his passion for search marketing. In his pursuit to become one of the best in this space, he became a part of the team at Four15 Digital.
When he’s able to step away from the computer and relax, Tam enjoys cooking, fishing, and camping. Beyond that, he’s always ready to try something new!
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Optimization Manager
Born and raised in the San Francisco Bay Area, Tim had an inherent curiosity for the melting pot of culture and innovation all around him. He set out to extend the frontiers of science at UC Berkeley where he analyzed molecular dynamic simulations of Alzheimer’s disease proteins. Upon completing a B.S. in Chemical Biology, he explored behavioral therapy in kids diagnosed on the Autism spectrum.
Tim continued mastering his lab technique a prominent Bay Area biotech company where he got involved with their SEM efforts and also volunteered teaching at local classrooms. He developed a keen interest for big data, its analysis, and its relation to consumer behavior.
In his free time, Tim enjoys playing with his pit bull, reading, and driving along the coast. He currently serves on the Board of Managers for the YMCA of the East Bay.
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